Orbea joins Team Novo Nordisk to bring inspiration to riders with diabetes
Orbea will work together with the first pro cycling team in the world made solely of riders with diabetes over the next two years.
Orbea and Team Novo Nordisk, American UCI Professional Continental team, have signed a sponsorship deal for 2014 and 2015 with the aim to work within the cycling community instilling inspiration in people around the world affected by diabetes.
Team Novo Nordisk is the first team ever to be made solely of diabetic riders. They will get road bikes Orca and Ordu from Orbea to compete in leading races on the European, Asian and, of course, American cycling calendars 2014 and 2015.
Orbea USA’s Director of Sales & Marketing Tony Karklins has enthusiastically praised what Team Novo Nordisk are doing: ‘They’re really amazing. They’re promoting the team amongst people affected by diabetes. Our goal is to show the world the joint efforts made by the team and Orbea.’
CEO Phil Southerland, co-founder of Team Novo Nordisk, said the squad are ‘very happy to have the lightweight and fast Orbea machines. Orbea is a great brand and a perfect partner to help us change diabetes.’
At Orbea, we believe we will do a great job together!