Orbea

National partnership with cycle republic

2018-09-28

We have bolstered our UK distribution base with a partnership agreement with Cycle Republic.

The agreement sees Cycle Republic offer customers the full range of our bikes across their growing nationwide retail network.

“When determining our ongoing strategy for the UK market, we decided that a partnership with a strong national chain was imperative to achieving our goals,’ said Damian Hackett, our UK and Ireland Country Manager. ‘You only have to look at Cycle Republic’s Google reviews to see how highly they are regarded by their customers, and that made a big impact on our decision.”

Cycle Republic Managing Director Peter Kimberley commented: “We are delighted to have partnered with Orbea, a fantastic brand steeped in history that produces some of the worlds’ finest bikes. The team at Orbea have developed an incredible range for 2019 and really pushed the boundaries. We will stock a comprehensive range online and all our shops will have nearly twenty bikes in each shop including Road, MTB, Hybrid, Women’s & Kids bikes, plus the innovative Orbea Gain ebike which I am sure our customers will find really exciting.”

“Orbea is growing well in every category - with road, mtb and ebike sales all contributing very positively to our performance figures,” says Hackett. “Cycle Republic represents a significant strengthening of our national distribution network, and their business plan and trajectory is very reassuring to us.”

About Cycle Republic


Cycle Republic is a cycling specialist that opened its first store at Euston Tower, London in December 2014. With the opening of the new flagship store in Canary Wharf, Cycle Republic now has eight stores across London; Canary Wharf, Fenchurch, Twickenham, Battersea, Bloomsbury, Euston Tower, Purley and the West End, with an additional thirteen shops located in Bristol, Norwich, Nottingham, Manchester, Southampton, Birmingham, Leeds, Edinburgh, Cheltenham, Reading, Derby, Glasgow and Gateshead.  

Cycle Republic offers exclusive bikes, accessories, clothing and repairs from inner-city locations to provide exceptional choice, convenience and value to cyclists. Bike brands include Boardman, Marin, Basso, Orbea, Genesis, Colnago, Haibike, KTM, Ridgeback, Gtech, Lapierre, Gocycle, Quella, Haibike Pendleton with accessories from Morvélo, Altura, Northwave, Endura, Smith, Hump, Proviz, Lezyne, Fabric, Mavic, Giro, Bell, Kask and Bern.